CAP 425 - International Advertising and Public Relations

Institution:

Grand Valley State University

Subject:

Description:

Addresses the key issues that advertising and public relations practitioners must keep in mind to create effective communication programs for foreign markets: cultural norms and values, political environments, economic policies, legal considerations, and social contexts. Offered winter semester of odd-numbered years. Prerequisite: CAP 210 or CAP 220.

Credits:

3.00

Credit Hours:

Prerequisites:

Prerequisite: CAP 210 or CAP 220.

Corequisites:

Exclusions:

Level:

Instructional Type:

Other

Notes:

May have started spring/summer 2007 or earlier.

Additional Information:

Historical Version(s):

Institution Website:

www.gvsu.edu

Phone Number:

(616) 331-2020

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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