RTVB 2339 - Broadcast Sales

Institution:

Amarillo College

Subject:

Radio-TV

Description:

Instruction in sales methods, audience measurement, demographics, station promotion, non-traditional revenue and public relations for broadcast stations. Hours (3 sem hrs; 3 lec)

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.actx.edu

Phone Number:

(806) 371-5000

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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