COMM 0303 - Persuasive Communication

Institution:

Westfield State University

Subject:

Description:

Introduces students to the study of rhetoric and the characteristics pf persuasive discourse. Theories, principles, and methods of persuasion, from classical to contemporary, will be discussed. Topics explored include ethical issues, types of evidence, and the persuasive use of language and symbols. Students will have the opportunity to analyze and construct a variety of persuasive messages, such as editorials, speeches, and media campaigns. Prerequisites: ENGL 0101 and ENGL 0102.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.westfield.ma.edu/student-consumer-information

Phone Number:

(413) 572-5300

Regional Accreditation:

New England Association of Schools and Colleges

Calendar System:

Semester

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