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Institution:
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Virginia State University
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Subject:
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Description:
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This course will focus on two major areas: Off-premise and on-premise catering for social and business functions, and the management of large scale, special events, such as sporting events and artistic performances. A significant portion of the class will be dedicated to catered function and special events planning, design, and execution. Other topics will include: organizational structure, legal aspects of catering and special events management product and service development, marketing and sales, staff development, post-event analysis and evaluating the financial success of catering and special event business. Prerequisites: HMGT 322, MKTG 300 or junior standing.
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Credits:
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3.00
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Credit Hours:
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Prerequisites:
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Corequisites:
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Exclusions:
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Level:
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Instructional Type:
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Lecture
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Notes:
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Additional Information:
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Historical Version(s):
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Institution Website:
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Phone Number:
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(804) 524-5000
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Regional Accreditation:
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Southern Association of Colleges and Schools
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Calendar System:
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Semester
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