COMM 328 - Public Relations

Institution:

Virginia Wesleyan University

Subject:

Description:

An introduction to the practice of the public relations and advertising profession with an emphasis on writing. Students examine the role of public relations and advertising in a free society and the demands and constraints, including ethical, placed upon them. Coursework includes writing background or briefing papers, press releases, informational and persuasive copy and finding promotable elements in products and services. Identical to JOUR 328. Offered each semester.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.vwu.edu

Phone Number:

(757) 455-3200

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Four-one-four plan

The Course Profile information is provided and updated by third parties including the respective institutions. While the institutions are able to update their information at any time, the information is not independently validated, and no party associated with this website can accept responsibility for its accuracy.