Business Administration 424 - Marketing Management

Institution:

West Virginia State University

Subject:

Description:

The managerial planning, organizing and executing in a scientifi c manner of all the marketing functions in moving merchandise into consumption. Special emphasis is given to training that will aid present and future marketing managers. PREREQUISITE: Grade of C or better in BA 305; BA 301 and six hours of marketing and/or management.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.wvstateu.edu

Phone Number:

(304) 766-3000

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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