Business Administration 335 - Consumer Behavior

Institution:

West Virginia State University

Subject:

Description:

Understanding behavior which consumers exhibit in searching for, purchasing, using, evaluating and disposing of products. study of the analytical tools and problem-solving frameworks used to make marketing decisions. PREREQUISITE: Grade of C or better in BA 305.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.wvstateu.edu

Phone Number:

(304) 766-3000

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

The Course Profile information is provided and updated by third parties including the respective institutions. While the institutions are able to update their information at any time, the information is not independently validated, and no party associated with this website can accept responsibility for its accuracy.