COMM 350 - Public Relations Theory

Institution:

University of Maryland-College Park

Subject:

Description:

Prerequisite: Grade C or better in JOUR201, JOUR231, COMM231 or COMM250; or permission of department. For COMM majors only. Not open to students who have completed JOUR330. Credit will be granted for only one of the following: COMM350 or COMM430 or JOUR330 or JOUR530. Formerly JOUR330. The historical development and contemporary status of public relations in business, government, associations and other organizations. Application of communication theory and social science methods to the research, planning, communication and evaluation aspects of the public relations process.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.umd.edu

Phone Number:

(301) 405-1000

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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