BUAD 4468 - Marketing Management

Institution:

Bemidji State University

Subject:

Description:

An integrative seminar focusing on the problems faced by marketing executive in administration of marketing operations including advertising, personal selling, channels, marketing research, and product development. Emphasizes the decisions that evolve around organizational issues and the implementation of strategic decisions. Prerequisites: BUAD 3361 and BUAD 4467.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.bemidjistate.edu

Phone Number:

(800) 475-2001

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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