CMM 406 - Speechwriting

Institution:
SUNY College at Plattsburgh
Subject:
Description:
Addresses theory and methods of speechwriting for formal venues and in diverse contexts such as public relations, government/politics, and private sector and non-profit organizational leadership. Emphasis upon rhetorical and language strategies for desired speech outcomes and effects, the conventional principles of this highly specialized form of professional communication, writing for the "ear" and audience message retention, and adaptations when speechwriting for another person. (Fall). Liberal arts. Prerequisites: CMM101, ENG101, Junior standing or POI.
Credits:
3.00
Credit Hours:
Prerequisites:
Corequisites:
Exclusions:
Level:
Instructional Type:
Lecture
Notes:
Additional Information:
Historical Version(s):
Institution Website:
Phone Number:
(518) 564-2000
Regional Accreditation:
Middle States Association of Colleges and Schools
Calendar System:
Semester

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