PSCI 307 - Political Communication

Institution:

Randolph-Macon College

Subject:

Description:

An introduction to the theory and research on the public multi-media communication activities of elections, governance, and policy advocacy. The course considers five approaches taken by communication scholars to this study: the examination of genres of political communication such as inaugural, state of the union, and war declaration addresses; the examination of presidential "style"; the rhetoricalcriticism (using several approaches) of specific examples of discourse; the examination of the rhetorical difficulties women and minority group members have with political discourse as it has been defined through decades of practice; and the scrutiny of election campaign communication activities including convention speeches, debates, and television advertising. Throughout, the course traces changes in the media being used and in the relationships among the media, the public, those involved in politics as candidates and otherwise, and the institutions of government. Same as COMM 307. Offered alternate years. Three hours. Mr. Sheckels.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.rmc.edu

Phone Number:

(804) 752-7200

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Four-one-four plan

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