BU 348 - Sports Events,Sponsorship and Promotions

Institution:

Notre Dame College - Closed

Subject:

Description:

3 cr. An analysis of techniques and strategies for publicizing and marketing sport and recreation programs. Focus on public relations and promotion, factors affecting consumer behavior, market management, and development of information and marketing plans. Prerequisites: BU 230, BU 270.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.notredamecollege.edu

Phone Number:

(216) 381-1680

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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