JOUR 4530 - Advertising Campaigns

Institution:

Northwestern State University of Louisiana

Subject:

Description:

Advertising campaign analysis, research, planning, creative strategy, media planning, management, and evaluation. Development of a major campaign project. Prerequisite: JOUR 3510 or consent of instructor.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.nsula.edu/

Phone Number:

(318) 357-6011

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

The Course Profile information is provided and updated by third parties including the respective institutions. While the institutions are able to update their information at any time, the information is not independently validated, and no party associated with this website can accept responsibility for its accuracy.