EM 5100 - Risk and Crisis Communication

Institution:

Massachusetts Maritime Academy

Subject:

Description:

This course examines theories and current practices of risk and crisis communications. Students will learn and employ strategies for planning, practicing, and evaluating risk communication efforts. Using case studies and scenarios, students will engage in activities that provide opportunities for investigating, discussing, and employing a full range of risk and crisis communication principles, strategies, methods, and techniques. Topics include assessing organizational and stakeholder risk and crisis communication needs, recognizing and addressing communicator and audience constraints, determining communication purpose and objectives, developing effective communication methods and materials, scheduling communication efforts, determining effective ways to reach specifi c audiences, establishing working relationships with stakeholders and the media, managing the practical, legal, and ethical concerns relevant to communication under both normal and crisis conditions, and improving communication efforts through effective evaluation. Prerequisite: Graduate status STCW: None

Credits:

0.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.maritime.edu

Phone Number:

(508) 830-5000

Regional Accreditation:

New England Association of Schools and Colleges

Calendar System:

Four-one-four plan

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