Jl MC 424 - Public Relations Campaigns.

Institution:

Iowa State University

Subject:

Description:

(3-0) Cr. 3. Prereq : 220, 301, and 321; Junior classfi cation. Section B: Jl MC 202 or 206; Permission only. Developing public relations and corporate communication campaigns for business and social institutions. Section A: Projects involve research, planning, developing and evaluating strategies and tactics. Section B: Bateman Competition. Students plan, develop strategies, execute and evaluate a national public relations campaign.

Credits:

0.00 - 3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.iastate.edu

Phone Number:

(515) 294-5836

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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