ENG 371 - Communicating Values-PR ?

Institution:

University of Maine at Fort Kent

Subject:

Description:

This course introduces strategic issues and effective practices of communication between organizations and their constituencies. Topics include the definition of Public Relations its role within organizations its impact on politics and its function in society. The course overview will briefly describe the history and evolution of modern Public relations. The primary focus will be in discovering how organizations form relationships with the public with an eye towards good ethical practices and organizational values.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.umfk.maine.edu

Phone Number:

(207) 834-7500

Regional Accreditation:

New England Association of Schools and Colleges

Calendar System:

Semester

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