BADM 323 - Retailing

Institution:

Minot State University

Subject:

Description:

3 cr. Examines the basic principles and methods of retail merchandising, store location and layout, buying, selling, stock and inventory control, management of personnel for retail merchandising, and also the interactive marketing systems that use the advertising media to effect a measurable response by using the elements of marketing mix to sell directly to both consumers and other businesses, by-passing retail stores and personal sales calls. Prerequisite(s): BADM 321.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.minotstateu.edu

Phone Number:

(701) 858-3000

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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