BUS 365 - Consumer B e h a v i o r

Institution:

University of Southern Maine

Subject:

Description:

This course examines alternative explanations of consumer behavior. Emphasis is placed on cultural, sociological, and psychological influences on consumption. Other topics include consumer decision ment, capacity planning, supply chain management, and production planning. Prerequisites: ABU 190 (C or higher grade) or test-out option, BUS 275 or MAT 212, BUS 370 (or concurrent), 2.0 GPA and junior standing. Cr 3.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.usm.maine.edu

Phone Number:

(207) 780-4141

Regional Accreditation:

New England Association of Schools and Colleges

Calendar System:

Semester

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