MKTG 3385 - Consumer Analysis and Behavior

Institution:

University of Arkansas at Little Rock

Subject:

Description:

Prerequisites: PSYC 2300, MKTG 3350. An analysis of the personal, environmental, and interpersonal forces affecting consumer decisions and of their implications for marketing strategy development. Three credit hours.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

ualr.edu/www/

Phone Number:

(501) 569-3000

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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