MKTG 4320 - International Marketing

Institution:

University of Arkansas at Little Rock

Subject:

Description:

Prerequisite: MKTG 3350. Introduction to the major dimensions of the international marketing environment. Study of planning for and managing international marketing operations. The focus is on strategies, procedures and structures for dealing with the particular problems and challenges arising in the international marketing process. Three credit hours.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

ualr.edu/www/

Phone Number:

(501) 569-3000

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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