COMM 329 - Public Relations Strategy and Implementation

Institution:

The University of Tennessee-Martin

Subject:

Description:

Examination of strategic planning and implementation in public relations administration, with case studies utilized in an effort to place the student in a managerial, decision-making role. Prereq: COMM 326 and 328.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.utm.edu

Phone Number:

(731) 881-7000

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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