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Institution:
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Tennessee State University
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Subject:
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Description:
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This course examines the role of information in decision making with special emphasis on the applied techniques and methods used to identify marketing opportunities or solve marketing problems.The completion of an actual research project is generally required. Prerequisite: MKTG 3010.
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Credits:
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3.00
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Credit Hours:
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Prerequisites:
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Corequisites:
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Exclusions:
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Level:
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Instructional Type:
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Lecture
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Notes:
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Additional Information:
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Historical Version(s):
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Institution Website:
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Phone Number:
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(615) 963-5111
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Regional Accreditation:
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Southern Association of Colleges and Schools
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Calendar System:
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Semester
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