BUS 142 - Professional Selling

Institution:
Finger Lakes Community College
Subject:
Description:
A study of the fundamentals of professional selling as a prerequisite to the success in retailing and business occupations. Emphasis is placed on acquiring effective communication skills, self-confidence, and basic selling techniques through practical demonstration, on-site observation, and practice in retail setting. The importance of product knowledge, consumer buying motivations, and the role played by the salesperson in the store's total image are examined. F
Credits:
0.00 - 3.00
Credit Hours:
Prerequisites:
Corequisites:
Exclusions:
Level:
Instructional Type:
Lecture
Notes:
Additional Information:
Historical Version(s):
Institution Website:
Phone Number:
(585) 394-3500
Regional Accreditation:
Middle States Association of Colleges and Schools
Calendar System:
Semester

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