MKTG 3353 - Retailing Management

Institution:

East Central University

Subject:

Description:

3 hours--Prereq.: 3313 or departmental approval. A practical study of the management and operation of the retail enterprise, including retail strategy, personnel management, store location, buying and merchandising, selling and security. Focus is on both the large retail organizations and the management of the small retail business. This course normally offered in the spring semester, odd years only

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.ecok.edu

Phone Number:

(580) 332-8000

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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