MKTG 4413 - Marketing Research

Institution:

East Central University

Subject:

Description:

3 hours--Prereq.: 3313, BUCOM 3133, BSEC 2603, MIS 1903, or departmental approval. A study of modern marketing research techniques and their applications by management to problems of marketing strategy, development, implementation, and control. This course normally offered in the fall semester only

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.ecok.edu

Phone Number:

(580) 332-8000

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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