MKT 1102 - Principles of Selling

Institution:

CUNY New York City College of Technology

Subject:

Description:

3 cl hrs, 3 cr Professional selling techniques are presented and analyzed. The theory and practice of customer-centered selling, including techniques of handling objections, demonstrating merchandise and closing sales. Career and leadership aspects of selling are emphasized. Student demonstrations provide practice in realistic sales presentations. Prerequisite: CUNY certification in reading

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.citytech.cuny.edu

Phone Number:

(718) 260-5500

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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