BU 345 - Sport Media Relations

Institution:

Cardinal Stritch University - Closed

Subject:

Description:

This course provides a practical and conceptual foundation for students interested in sport management. Students will explore the formalized working relationships between the mass media and sport organizations. The course focuses on the interactions among the people and organizations involved in the flow of information to the public, including the connection between the informational and commerical sides of sport information management. Students will examine the roles and responsibilities of sports information specialists, their duties in disseminating information, and the legal and ethical issues they face. Additionally, students will have opportunities to practice many of the tasks of a sports information director, including but not limited to, writing news releases, holding news conferences and creating special events. Prerequisite: BU 303.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.stritch.edu

Phone Number:

(414) 410-4000

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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