EBK 408 - St rategic Market ing Management

Institution:
Touro College
Subject:
Description:
An in-depth exploration of strategic marketing such as target marketing, product development, pricing and competitive activity, developed and implemented in a realistic computer-based simulation, within the broader framework of business strategy. Prerequisites: EBK 202 and senior standing. 3 credits.
Credits:
3.00
Credit Hours:
Prerequisites:
Corequisites:
Exclusions:
Level:
Instructional Type:
Lecture
Notes:
Additional Information:
Historical Version(s):
Institution Website:
Phone Number:
(212) 463-0400
Regional Accreditation:
Middle States Association of Colleges and Schools
Calendar System:
Semester

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