COM 303 - Advanced Commercial Adver t ising I I

Institution:

Touro College

Subject:

Description:

Using the principles and practice acquired in Commercial Advertising I, students learn to create complete advertising campaigns for selected products as well as industrial and public service announcements (PSA). They are afforded the opportunity to view and hear award winning international television and radio advertising, to observe an advertising/public relations agency in action, to visit the Museum of Television and Radio, and to practice using actual audio and video equipment to create television and radio advertising. Prerequisite: COM 301. 3 credits.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.touro.edu

Phone Number:

(212) 463-0400

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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