SMP 3056N - Sport Marketing & Fund-Raising

Institution:

Dowling College (Closed)

Subject:

Description:

3 credits This course develops the student's knowledge in the field of sport marketing and the ties to fundraising. Topics in this course will include the unique sport product, planning process, marketing mix, segmentation, marketing proposals, consumer behavior and types of fundraising. Prerequisites: MKT 1033N, SMP 2052N. Offered: 2008 - 2010.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

WWW.DOWLING.EDU

Phone Number:

(631) 244-3000

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

The Course Profile information is provided and updated by third parties including the respective institutions. While the institutions are able to update their information at any time, the information is not independently validated, and no party associated with this website can accept responsibility for its accuracy.