BA 628 - Business Research Methods

Institution:

California State University-San Marcos

Subject:

Description:

Designed to introduce students to a variety of research methodologies used in business. A key goal is to help students select research methods and tools that are appropriate for addressing different types of business research questions. Student learning will focus on: 1) How to efficiently and effectively conduct secondary research using databases and electronic resources. 2) When, why and the how of conducting primary research using both qualitative and quantitative methods. May not be taken for credit by students who have received credit for BA 690F. Enrollment restricted to MBA students.

Credits:

4.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.csusm.edu

Phone Number:

(760) 750-4000

Regional Accreditation:

Western Association of Schools and Colleges

Calendar System:

Semester

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