AG EC 3224 - New Products Marketing

Institution:

University of Missouri-Columbia

Subject:

Description:

Learning experience to develop skills in marketing new ag products. To include: market analysis, goals and objectives, action plan, financial evaluation and monitoring and measurement. In small groups, students will develop complete marketing plan for a new product. Prerequisites: ENGLSH 1000, AG EC 1041 or equivalent.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.missouri.edu/

Phone Number:

(573) 882-2121

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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