ADMC 320 - Research & Statistics

Institution:

Bellevue University

Subject:

Description:

This course explores advertising research including planning, development, and evaluation of the research instrument. The research process, incorporating secondary sources of information, data gathering, analysis of quantitative data, and recommendations will be examined. Prerequisite: Acceptance into the Advertising Management Accelerated Degree Completion Program

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

bellevue.edu

Phone Number:

(402) 291-8100

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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