BUSI 431 - Sales Management and

Institution:

Liberty University

Subject:

Description:

3 hours Professional Selling Prerequisites: ACCT 212 and BUSI 331 This course presents each component of the sales cycle in a business-to-business selling environment. Students will master models for initiating sales contacts, identifying and defining prospect's needs, and presenting and gaining commitment for a proposed solution. The course concludes with a comprehensive role playing exercise where students demonstrate mastery of the models learned.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.liberty.edu

Phone Number:

(434) 582-2000

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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