ADVT 251 - Principles of Strategic Communication

Institution:

University of Nebraska-Lincoln

Subject:

Description:

Lec 3. Prereq: 2.75 GPA. ADVT 251 is open to non-College of Journalism and Mass Communications majors. Concepts and processes of Integrated Marketing Communications in a global marketplace. Accountability and the development of effective and consistent strategic plans and messages for tangible results.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.unl.edu/

Phone Number:

(402) 472-7211

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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