COM 206 - Introduction to Public Relations

Institution:

Marymount University

Subject:

Description:

This introductory survey course emphasizes the basic concepts and principles of public relations; the theory and history behind the practice; the uses, tools, methods, and technologies of public relations. Also covered are the general types of public relations practices, including corporate, firm, institutional, nonprofit, government, political, sports, entertainment, and international. ( 3)

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.marymount.edu

Phone Number:

(703) 522-5600

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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