BA 364 - Marketing on the Internet

Institution:
Concordia University-Portland (Closed)
Subject:
Description:
3 Credits This course will focus on the study of the Internet, how it works, and how it can be used in marketing. Students will develop useful marketing plans that incorporate the Internet, and explore use of the Internet for customer contact, customer service, order taking, and market research. Prerequisites: BA 360
Credits:
3.00
Credit Hours:
Prerequisites:
Corequisites:
Exclusions:
Level:
Instructional Type:
Lecture
Notes:
Additional Information:
Historical Version(s):
Institution Website:
Phone Number:
(503) 288-9371
Regional Accreditation:
Northwest Commission on Colleges and Universities
Calendar System:
Semester

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