BA 361 - Sales and Advertising

Institution:

Concordia University-Portland (Closed)

Subject:

Description:

3 Credits Key topics in this course include the dynamics of sales and advertising, sales skill development, prospecting, buyer behavior, and motivation. Students will have an opportunity to create and develop their own advertising ideas, marketing plans, and ad campaigns. Prerequisites: BA 360

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.cu-portland.edu

Phone Number:

(503) 288-9371

Regional Accreditation:

Northwest Commission on Colleges and Universities

Calendar System:

Semester

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