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Institution:
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City University of Seattle
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Subject:
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Description:
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This course will address environmental and social concerns leaders should see as a proactive opportunity to be environmentally and socially friendly. Consumers have begun to buy based on level of environmental and social responsibility even when the price of the product or service may be higher. You will learn, as leaders, the value of placing emphasis on being socially progressive. Operating your business using cost vs. benefit approach will be explored. You will learn how to include the long-term prosperity for all stakeholders into your operational and financial planning. Using environmentally friendly marketing, advertising, and product packaging will be discussed. Global impact of environmentally and socially responsible leadership will be examined.
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Credits:
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3.00
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Credit Hours:
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Prerequisites:
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Corequisites:
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Exclusions:
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Level:
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Instructional Type:
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Lecture
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Notes:
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Additional Information:
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Historical Version(s):
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Institution Website:
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Phone Number:
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(800) 426-5596
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Regional Accreditation:
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Northwest Commission on Colleges and Universities
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Calendar System:
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Quarter
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