MK 388 - Global Marketing

Institution:

City University of Seattle

Subject:

Description:

In this course, you will study international marketing principles. You will learn about the challenges and opportunities of international trade, cultural dynamics of different markets, development of marketing strategies, and various strategies for negotiations.

Credits:

5.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.cityu.edu

Phone Number:

(800) 426-5596

Regional Accreditation:

Northwest Commission on Colleges and Universities

Calendar System:

Quarter

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