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Institution:
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Holy Family University
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Subject:
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Description:
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This course serves as a capstone course in Sport Marketing-Management for Senior level students. This capstone course integrates concepts from the business core and all 200, 300, and 400 level Sport Marketing-Management courses. The course runs as a seminar and makes use of case analysis as a learning technique. Students will be taught the case method, and this methodology will be applied to specific cases in Sport Marketing-Management. Prerequisites: COMM 230, SPMM 275, SPMM 280, SPMM 310, SPMM 320, SPMM 350, SPMM 410, SPMM 420, SPMM 430 or permission of the School Dean or designee. Pre or corequisite: MNMK 403, SPMM 351.
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Credits:
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3.00
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Credit Hours:
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Prerequisites:
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Corequisites:
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Exclusions:
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Level:
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Instructional Type:
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Lecture
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Notes:
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Additional Information:
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Historical Version(s):
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Institution Website:
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Phone Number:
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(215) 637-7700
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Regional Accreditation:
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Middle States Association of Colleges and Schools
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Calendar System:
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Semester
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