REC 391 - Cultural and Heritage Tourism

Institution:

Ferrum College

Subject:

Description:

An in-depth exploration of tourism to cultural and heritage sites. Local examples of existing culture and heritage sites/destinations will be used as case studies to show the effectiveness of using culture and heritage sights as tools of local economic development, strengthening community, and preserving culture/heritage. Additional topics will include history of culture and heritage tourism, today's culture and heritage tourism industry, marketing and market segmentation, and designing and programming cultural and heritage tours. Prerequisite: REC 265. Three hours, three credits.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.ferrum.edu

Phone Number:

(540) 365-2121

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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