ADVT 370 - The Art of Advertising

Institution:

University of Baltimore

Subject:

Description:

Focuses on the creative and conceptual aspects of advertising. In addition to creating layouts and scripts for ads of their own, students examine past and present advertising campaigns in both print and electronic media.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.ubalt.edu

Phone Number:

(410) 837-4200

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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