MGMT 445 - Service Operations

Institution:

University of Baltimore

Subject:

Description:

A detailed study of various topics in effective and efficient management of service operations in both public- and private-sector organizations. Topics include understanding the unique features of services, service strategy, the interface between marketing and operations in service management, design of service operations, service quality management, customer satisfaction and retention,managing customer contact, service capacity management and location choice. Case studies supplement lectures and readings.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.ubalt.edu

Phone Number:

(410) 837-4200

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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