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Institution:
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University of Baltimore
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Subject:
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Description:
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A new product development paradigm provides students with indepth coverage of opportunity analysis as it pertains to new venture creation and the implementation of a business plan offering new products and services by an entrepreneurial firm.Topics include strategic planning and market analysis, concept generation, technical development and commercialization processes.This course is cross-listed with MKTG 420. prerequisites: ENTR 300 and MKTG 301
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Credits:
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3.00
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Credit Hours:
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Prerequisites:
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Corequisites:
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Exclusions:
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Level:
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Instructional Type:
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Lecture
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Notes:
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Additional Information:
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Historical Version(s):
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Institution Website:
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Phone Number:
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(410) 837-4200
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Regional Accreditation:
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Middle States Association of Colleges and Schools
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Calendar System:
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Semester
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