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Institution:
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University of Baltimore
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Subject:
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Description:
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An introductory workshop for students interested in corporate communication. The course does not teach production skills but, rather, examines the process of developing a media package, of following a production project from start to finish: audience analysis, behavioral objectives, budgeting, needs assessment, evaluation, etc. Media to be considered include print, video, Web and multimedia. Laboratory fee may be required. prerequisite: CMAT 350
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Credits:
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3.00
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Credit Hours:
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Prerequisites:
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Corequisites:
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Exclusions:
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Level:
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Instructional Type:
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Lecture
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Notes:
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Additional Information:
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Historical Version(s):
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Institution Website:
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Phone Number:
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(410) 837-4200
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Regional Accreditation:
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Middle States Association of Colleges and Schools
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Calendar System:
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Semester
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