DES 374 - Advertising Design

Institution:

Buffalo State SUNY

Subject:

Description:

3, 0/6 Prerequisites: DES 271 and DES 380. Principles of advertising design as visual communication, motivation, and persuasion. Problems in advertising and publication design. Illustration, media, and techniques. Typographic design and reproduction processes.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lab

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.buffalostate.edu

Phone Number:

(716) 878-4000

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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