CAS 1440 - Introduction to Public Relations

Institution:

St. John's University-New York

Subject:

Description:

The role and basic concepts of public relations. Students are given instruction in the use of the media in researching specific publics, organizing, planning, executing and evaluating public relations campaigns. Credit: 3 semester hours.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.stjohns.edu

Phone Number:

(718) 990-6161

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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