MKT 4316 - Marketing Management and Policies

Institution:

St. John's University-New York

Subject:

Description:

Prerequisites: MGT 3301; MKT 3301 and six additional marketing credits. A capstone, caseoriented course, emphasizing the development of marketing management skills. The student will apply previously gained marketing knowledge to discovering, sorting and analyzing the significant factors in actual marketing problems. Credit: 3 semester hours.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.stjohns.edu

Phone Number:

(718) 990-6161

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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