Cm 301 - Public Relations

Institution:

Southern Vermont College

Subject:

Description:

This course offers a study of the tools and techniques used to communicate the policies and actions of organizations to the public. Fundamentals of public opinion analysis, promotion, publicity, marketing and merchandising are taught, with emphasis on the communication skills required.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.svc.edu

Phone Number:

(802) 447-6324

Regional Accreditation:

New England Association of Schools and Colleges

Calendar System:

Semester

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